Wisconsin · Investor Owned
Wisconsin Public Service Corp Electricity Rates
Average residential price, customers served and derived annual usage from EIA Form 861, 2024 release.
- 16.23¢
- Avg residential price / kWh
- 411.8K
- Residential customers
- -6.5%
- vs Wisconsin average
- $1,159
- Implied avg annual bill
Wisconsin Public Service Corp charged an average of 16.23¢ per kWh to residential customers in 2024 - close to the Wisconsin average and close to the US average.
Wisconsin Public Service Corp is investor owned - a shareholder-owned company whose retail rates are set through a state regulatory commission. Its reported average residential price is close to the Wisconsin customer-weighted average (-6.5%). Its customers used below the national residential norm at about 7,141 kWh a year each.
How this price compares
Ranked by price against the 66 utilities reporting residential rates in Wisconsin, Wisconsin Public Service Corp comes 58th of 66. The state's range runs from City of Marshfield - (WI) at 10.07¢ to Madison Gas & Electric Co at 20.34¢, so where a household sits inside Wisconsin depends far more on which utility serves it than on the statewide average alone.
Against the 11 other investor owned utilities reporting in Wisconsin, which averaged 16.05¢, Wisconsin Public Service Corp is close to its own ownership class within the state (+1.2%).
All figures come from the 2024 release, so no comparison mixes vintages. The state figure is customer-weighted across 66 reporting utilities.
Where Wisconsin Public Service Corp sits among Wisconsin utilities
2024 average residential price across the 66 utilities reporting a rate in Wisconsin
16.23¢/kWh 12th affordability percentile More affordable than 12% of 65 other utilities
average residential price, equal-width bands
Each bar spans 2¢/kWh. Taller bars contain more utilities; the dashed marker locates this utility. Hover, focus or tap a bar for its exact count and share.
Source EIA Form 861 · 2024
| Benchmark | Price / kWh | Difference |
|---|---|---|
| Wisconsin Public Service Corp | 16.23¢ | - |
| Wisconsin (customer-weighted, 66 utilities) | 17.37¢ | -6.5% |
| United States average | 16.48¢ | -1.5% |
| Investor Owned utilities nationally (183) | 17.36¢ | -6.5% |
Rate against consumption: Wisconsin utilities
Scale and consumption
Wisconsin Public Service Corp reported 411.8K residential customers, ranking 3rd of 66 utilities in Wisconsin by customers served and covering 15.4% of the state's reported residential customers.
Dividing reported residential sales by customers served gives about 7,141 kWh per customer per year - below the national residential norm, implying a typical annual bill near $1,159.
Within Wisconsin the median reporting utility sells about 7,764 kWh per customer, so Wisconsin Public Service Corp customers use -8.0% against their own state's middle. Consumption close to the state middle means bills here track the price ranking fairly directly.
Every utility reporting in Wisconsin
All 66 utilities reporting bundled residential service in Wisconsin, largest first, with Wisconsin Public Service Corp marked. The named companies either side of it are the ones a household in this state might otherwise be served by.
| Utility | Ownership | Customers | Avg ¢/kWh |
|---|---|---|---|
| Wisconsin Electric Power Co | Investor Owned | 1.0M | 19.23¢ |
| Wisconsin Power & Light Co | Investor Owned | 437.2K | 16.89¢ |
| Wisconsin Public Service Corp (this page) | Investor Owned | 411.8K | 16.23¢ |
| Northern States Power Co | Investor Owned | 220.6K | 15.83¢ |
| Madison Gas & Electric Co | Investor Owned | 147.5K | 20.34¢ |
| Adams-Columbia Electric Coop | Cooperative | 35.9K | 17.63¢ |
| Polk-Burnett Electric Coop | Cooperative | 20.4K | 15.90¢ |
| Barron Electric Coop | Cooperative | 19.3K | 15.72¢ |
| Riverland Energy Cooperative | Cooperative | 19.0K | 16.30¢ |
| Oakdale Electric Coop | Cooperative | 17.0K | 15.87¢ |
| Sun Prairie Utilities | Municipal | 16.6K | 12.13¢ |
| Manitowoc Public Utilities | Municipal | 16.2K | 11.15¢ |
| City of Kaukauna | Municipal | 14.5K | 12.53¢ |
| Scenic Rivers Energy Coop | Cooperative | 13.6K | 15.23¢ |
| Superior Water and Light Co | Investor Owned | 13.1K | 15.44¢ |
| Northwestern Wisconsin Elec Co | Investor Owned | 13.0K | 13.84¢ |
| Wisconsin Rapids W W & L Comm | Municipal | 12.4K | 13.37¢ |
| City of Marshfield - (WI) | Municipal | 11.9K | 10.07¢ |
| Dahlberg Light & Power Co | Investor Owned | 10.9K | 12.62¢ |
| Oconomowoc Utilities | Municipal | 10.0K | 13.75¢ |
| Dunn County Electric Coop | Cooperative | 9.5K | 15.45¢ |
| City of Menasha - (WI) | Municipal | 8.6K | 12.42¢ |
| City of Stoughton - (WI) | Municipal | 8.4K | 12.60¢ |
| City of Sturgeon Bay - (WI) | Municipal | 7.8K | 12.47¢ |
| City of Plymouth - (WI) | Municipal | 7.4K | 11.80¢ |
| Rock Energy Cooperative | Cooperative | 7.3K | 14.47¢ |
| Hartford Electric | Municipal | 7.0K | 11.71¢ |
| City of River Falls | Municipal | 6.7K | 13.28¢ |
| Village of Waunakee - (WI) | Municipal | 6.7K | 11.70¢ |
| Cedarburg Light & Water Comm | Municipal | 6.1K | 12.70¢ |
| Two Rivers Water & Light | Municipal | 5.6K | 12.71¢ |
| East Central Energy | Cooperative | 5.2K | 16.65¢ |
| North Central Power Co Inc | Investor Owned | 5.0K | 15.73¢ |
| City of New Richmond | Municipal | 5.0K | 11.60¢ |
| Shawano Municipal Utilities | Municipal | 4.9K | 12.65¢ |
| Reedsburg Utility Comm | Municipal | 4.8K | 12.08¢ |
| Lake Mills Light & Water | Municipal | 4.1K | 13.86¢ |
| Waupun Utilities | Municipal | 4.0K | 11.84¢ |
| City of Evansville | Municipal | 3.8K | 15.83¢ |
| Village of Mt. Horeb - (WI) | Municipal | 3.7K | 12.24¢ |
| Jefferson Utilities | Municipal | 3.7K | 11.87¢ |
| New London Electric&Water Util | Municipal | 3.5K | 12.29¢ |
| Slinger Utilities | Municipal | 2.6K | 12.07¢ |
| City of Columbus - (WI) | Municipal | 2.5K | 12.34¢ |
| City of Richland Center - (WI) | Municipal | 2.4K | 11.93¢ |
| City of Black River Falls | Municipal | 2.3K | 14.33¢ |
| City of New Holstein - (WI) | Municipal | 2.3K | 13.33¢ |
| Pioneer Power and Light Co | Investor Owned | 2.0K | 17.13¢ |
| Village of Prairie Du Sac - (WI) | Municipal | 1.9K | 11.32¢ |
| Algoma Utility Comm | Municipal | 1.7K | 13.02¢ |
| Waterloo Light & Water Comm | Municipal | 1.6K | 13.92¢ |
| Brodhead Water & Lighting Comm | Municipal | 1.5K | 13.21¢ |
| City of Lodi - (WI) | Municipal | 1.5K | 13.29¢ |
| City of Boscobel - (WI) | Municipal | 1.4K | 10.65¢ |
| Florence Utility Comm | Municipal | 1.4K | 15.54¢ |
| Oconto Falls Water & Light Comm | Municipal | 1.4K | 13.67¢ |
| Hustisford Utilities | Municipal | 1.3K | 13.82¢ |
| Village of New Glarus - (WI) | Municipal | 1.1K | 13.47¢ |
| City of Eagle River - (WI) | Municipal | 1.1K | 14.49¢ |
| City of Westby | Municipal | 1.1K | 11.51¢ |
| City of Cuba City | Municipal | 985 | 11.41¢ |
| Juneau Utility Comm | Municipal | 970 | 11.69¢ |
| Village of Muscoda - (WI) | Municipal | 938 | 10.92¢ |
| Whitehall Electric Utility | Municipal | 778 | 12.30¢ |
| Westfield Electric Company | Investor Owned | 622 | 17.94¢ |
| Consolidated Water Power Co | Investor Owned | 70 | 11.54¢ |
For generation mix and price history statewide, see electricity rates in Wisconsin.
Common questions about Wisconsin Public Service Corp rates
- How much does Wisconsin Public Service Corp charge per kWh?
- Wisconsin Public Service Corp reported an average residential price of 16.23¢ per kWh across its bundled residential customers in the 2024 EIA Form 861 release. That is an annual average across all its residential customers, not a rate schedule, so an individual bill depends on the tariff, usage pattern and season.
- Is Wisconsin Public Service Corp expensive compared with the rest of Wisconsin?
- Its average residential price is close to the Wisconsin customer-weighted average of 17.37¢ per kWh, a difference of -6.5%. The state figure is weighted by customers across the 66 utilities reporting residential service in Wisconsin.
- What is the average electricity bill for Wisconsin Public Service Corp customers?
- Dividing reported residential sales by residential customers gives about 7,141 kWh per customer per year. At the reported average price that implies roughly $1,159 a year, or about $97 a month. This is RateWatt's arithmetic on two EIA columns, not a figure EIA publishes.
- Who owns Wisconsin Public Service Corp?
- EIA classifies Wisconsin Public Service Corp as Investor Owned, a shareholder-owned company whose retail rates are set through a state regulatory commission. Nationally, Investor Owned utilities averaged 17.36¢ per kWh in the 2024 release.
What this page does and does not tell you
- An average across bundled residential customers for the year, revenue divided by sales, not a rate schedule.
- Form 861 presence is not evidence of availability at an address or of customer choice.
See our methodology, why energy prices vary and understanding rate structures.
Source: U.S. Energy Information Administration (EIA), Form 861 annual electric power industry report, 2024 release. Retrieved and formatted by RateWatt.
Disclaimer: This information is provided for informational purposes only and does not constitute professional or financial advice. Data is sourced from the U.S. Energy Information Administration (EIA). Rates change and averages do not describe any individual account. Consult your utility or a qualified professional before making decisions based on this data.
Every figure on RateWatt is rendered directly from official U.S. Energy Information Administration (EIA) data, no number is typed in by an editor. Average price, customers and sales are reported by EIA Form 861 (2024). Per-customer annual usage, the implied annual bill, the customer-weighted state average and every percentage difference are RateWatt's arithmetic on those reported columns. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error. Data current as of 2025.